The content engine for founders and VCs. Turn LinkedIn into your #1 channel.
Your AI twin reads your socials, learns how you think and write, knows what lands in your niche, and shows up every day with content only you could have written.
Context
Your business, straight from the apps you already run on.
Culture
The news, the discourse, and the voices that move your niche.
Your money-saving hacks post pulled 3.4x your average
LinkedIn now drives 80% of B2B social leads
Strategy
What's working, what to post next, and what will reach the most people, straight from your data.
Winning content
Generate one post or a full week's worth of posts in your voice, queued for your approval.
Quality leads
The people in your target audience that engage with your content, enriched and pushed to your CRM.
Run your social media presence from anywhere.The app, Slack, WhatsApp, or Claude. One yes per post.
An expert social media manager, without the hire.It works while you sleep, learns like a teammate, and scales to every channel you show up on.
Fresh ideas, every morning.
Poplar reads your niche and what performed, and hands you ideas that are already working. The blank page is gone.
A thought becomes a post.
Say it, type it, or drop in rough notes. Poplar shapes it into a post that reads like you wrote it slowly.
It learns how you think.
Your calls, posts, and notes build your voice model. Every edit you make becomes a permanent rule.
It works while you sleep.
You wake up to a drafted week in your voice. An expert social media manager, without the hire.
Publishing on autopilot.
Best slot, right format, every channel. The results feed next week's plan.
Run it from Claude.
Poplar is fully agentic over MCP. Your AI tools do not just talk about your content. They run it, in your voice, from one message.
Paste this into a new Claude conversation and follow the instructions:
“One person can now work with 20 clients. Before Poplar, that same person maxed out at 4. And approval isn't a rewrite anymore, it's them clicking yes.”
Sean Sun · Founder, Miscreants
“It's not just a content generation tool. It's how we tell our story to the world, see what's actually landing, and show up validated in the eyes of the founders and LPs that matter. We went from posting once every six months to multiple times a week, and from 20 likes on a good day to 240 and 70,000 impressions.”
Said Mia · Founder and Managing Partner, Stormbreaker Ventures · Read the story
“What would've taken weeks to come up with a marketing plan now takes minutes.”
Ivan Rahman · Founder and CEO, Avistar AI
“We landed two podcasts, one conference talk got accepted, and a huge increase in engagement.”
Rachel O'Brien · Head of Business Development, Lab539
“We've had probably 100x increased visibility. In one case, we had up to 75,000 views on LinkedIn from a single post.”
Andy Funk · Founder & General Partner, Stormbreaker Ventures · Read the story
Founders count on Poplar.
Founders on Poplar show up every day for the cost of one yes per post, and it reads like they wrote every word.
Questions & answers
Why now?
Companies and funds spend millions on PR and ads while the people buyers actually believe, their founders and operators, post nothing. Meanwhile cold outbound is drowning in AI slop, and buyers want to choose who they work with: 76% of B2B buyers prefer taking meetings with people they already follow. The highest-trust channel you own is sitting unused, and B2B social is still early enough that showing up every week makes you the voice of your niche.
What does Poplar actually do?
Poplar writes LinkedIn and X posts in your real voice. It pulls ideas from your meetings, your niche's news, and what performed, drafts the week in one pass, and queues everything for a one-tap yes.
How is this different from Claude or ChatGPT?
A blank chatbot can write text, but it doesn't know you. It doesn't know the take you shared on last week's call or the announcement on your calendar, so you spend hours feeding it context and get generic posts back. Poplar already knows your niche, your last hundred posts and how each one performed, and exactly how you sound. It learns from every edit.
Is this ghostwriting?
No. Ghostwriters are people you wait on and correct forever. Poplar learns your voice once, keeps every correction as a permanent rule, and drafts on schedule. You just say yes.
How much of my time does it take?
One yes per post. A few minutes a day covers the whole program, and nothing publishes without your approval.
Why LinkedIn?
More than 80% of B2B social leads come from LinkedIn, and companies that get four times the impressions elsewhere still close most of their revenue there. LinkedIn's feed now rewards genuine organic content, and B2B social is still early. There is far more demand for real voices than supply.
Where do the leads come from?
Poplar shows you who engaged with each post. Your next customer, LP, or portfolio founder is usually already in your comments, and Poplar makes sure you see them. On Growth, that leads data is yours to work in the tools you already run.
What happens with my data?
Poplar learns from your content inside your own workspace so the writing sounds like you. Your private data is not used to train models for anyone else.
Get your free LinkedIn audit.
Poplar looks at 12 months of your post history and benchmarks your performance against your industry peers and competitors. It tells you what to post next and outlines a strategy for you.